It’s this marketing sphere of internet holidays and that’s fine. We live in this world where there’s a day for everything, right? There’s a national Dog day and Daiquiri Day and Piñata day. September is Bourbon Heritage Month, what does this mean to you? He told us his picks for the best new bourbons, how to become a master bourbon taster and which distilleries are worth a visit for tourists coming into town for the festival. We caught up with Minnick to discuss all things bourbon. He co-created the Bourbon & Beyond music festival with Danny Wimmer in 2017 and will be back on site this week in Louisville as the festival comes back to life for the first year since the pandemic began. Fred Minnick is an author, podcaster and bourbon expert.
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